Wednesday, 10 September 2014

Market Research


Here is a mood video that I made depicting the interest of my chosen demographic. 

Introduction
When tasked with creating a multimedia piece that can carter to a particular audience, it is very important to properly research into you're market audience. Researching into the brands, trends, music and etc that you're audience is into is equally as important as researching what type of content that you can include in your project in order to address you're particular demographic.
But before I start researching my audience I will need to to identify my audience, as I have said before I will need to understand the trends, brands and interest that I believe the demographic of my product will be interested in. I have included a list of said brands and trends below.

Demographic Identifier list
Causal movie goers
Soundcloud
YouTube
Partying
Instagram
Family Guy
South Park
American Dad
First Person Shooter Games
Zombie Themed video games
Horror Themed video games
Cheap Thrills
Theme Parks
Fright Nights
Game shows
Extreme Sports
Night life
Crime Documentaries
Dark humor
Skateboarding/ BMX/ cycling
Gym

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